WAYKS
Modular bags for ultimate flexibility.
Modular bags for ultimate flexibility.
Made from recycled materials.
Overview:
● Product range: Travel Backpacks, Day Packs, Sling Bags, and Packing Cubes
● High functionality, minimalist aesthetic
● Price segment: Premium – products from EUR 16 to EUR 499
● Average order value: > EUR 200
● Cancellation/Return rate: < 7%
● Excellent quality, outstanding customer satisfaction, very responsive customer care
Unique selling proposition:
● The MODULARITY of our products enables customers to own less products, yet be equipped perfectly for any activity
● Examples:
1. Our WayksOne transforms from a travel backpack into a day pack and a separate camera/cooler bag
2. Our Sling Combo converts from a crossbody bag into a tote bag, small backpack + detachable sling/hip bag
Audience:
● Age groups: All age groups, mostly between 18 and mid 40s
● Genders: Unisex, ⅔ females
● Interests: Travel, Minimalism, Sustainability, Fashion, Design, Hiking, Camping, Nature, Commuting, Work, Digital Nomads
Sustainability:
● Made predominantly from recycled PET bottles and bluesign approved fabrics ● Produced in a factory audited by the Fair Wear Foundation and bluesign
Misc:
● Based in Berlin, Germany
● Worldwide shipping
● Banners, videos, and product feed available (video material can be requested: marketing@wayks.com)